The 8-Week Real Estate Investing Coaching Program
Go From “I Don’t Know Where to Begin” to Analyzing Deals and Making Confident Offers — Guided by Alexander Rullan
Real estate can build lasting wealth, but the path to your first deal feels crowded with unknowns. Financing, market research, negotiations, tenants — it’s easy to freeze before you even start. Over eight focused weeks, Alexander Rullan takes you step by step from beginner to prepared, with a plan built around your goals, your budget, and your local market.
This is 1-on-1 coaching from someone who has invested in real estate successfully, learned from real deals, and knows the traps that catch beginners. Every session is tailored to you — your questions, your progress, and your next move. Here’s exactly what your journey looks like.
Week 1: Real Estate Fundamentals and Investor Mindset
Theme: Build a strong foundation before you chase a single property.
Smart investing starts with clarity. This week you’ll set your goals and learn how real estate actually creates wealth, so every later decision has a purpose.
Goals:
- Understand the main ways real estate builds wealth: cash flow, appreciation, and equity
- Define your personal investing goals and timeline
- Learn the common investment types (rentals, flips, multi-family) and which fits you
Deliverables:
- A written set of personal real estate investing goals
- A simple breakdown of the strategy that best matches your situation
- A clear picture of your starting point: budget, credit, and time
Week 2: Market Research and Choosing Where to Invest
Theme: Invest where the numbers make sense, not just where you live.
The right market can make an average deal great. This week Alexander shows you how to read a market and spot areas with real potential.
Goals:
- Identify the signs of a healthy, growing market
- Research neighborhoods for rent demand, prices, and trends
- Learn to compare markets using simple, reliable data
Deliverables:
- A shortlist of two or three target markets or neighborhoods
- A market research checklist you can reuse for any area
- A one-page snapshot of your top market’s key numbers
Week 3: Property Evaluation and Due Diligence
Theme: Know exactly what you’re buying before you commit.
A great-looking property can hide expensive problems. This week you’ll learn to evaluate a property inside and out so surprises don’t wreck your returns.
Goals:
- Assess a property’s condition, location, and repair needs
- Understand what due diligence covers and why it matters
- Learn to estimate repair and holding costs realistically
Deliverables:
- A property evaluation checklist for walk-throughs
- A rough repair-cost estimate for a real listing you choose
- Direct feedback from Alexander on your evaluation
Week 4: Financing Your Investment
Theme: Understand your options so money doesn’t hold you back.
You don’t always need a pile of cash to start. This week Alexander breaks down how real estate investors actually fund deals, in plain terms.
Goals:
- Compare financing options: conventional loans, FHA, and more
- Understand down payments, interest rates, and loan terms
- Learn how lenders evaluate you and how to prepare
Deliverables:
- A clear map of the financing options that fit your situation
- A pre-approval preparation checklist
- A written estimate of your realistic buying power
Week 5: Deal Analysis and Running the Numbers
Theme: Let the numbers tell you if a deal is worth it.
Emotion loses money; math protects it. This week you’ll learn to analyze any deal so you can say yes or walk away with confidence.
Goals:
- Calculate cash flow, cap rate, and cash-on-cash return
- Use rules of thumb like the 1% rule to screen deals fast
- Learn to separate a good deal from a money pit
Deliverables:
- A reusable deal-analysis worksheet
- A full analysis of at least one real property
- A personal set of “buy” criteria based on your goals
Week 6: Making Offers and Negotiation
Theme: Win deals without overpaying.
The offer stage is where profit is made or lost. This week Alexander guides you through crafting offers and negotiating with confidence.
Goals:
- Structure an offer that protects you with the right contingencies
- Learn negotiation tactics that keep deals moving
- Know when to push, when to compromise, and when to walk away
Deliverables:
- A sample offer structure you can adapt to real deals
- A negotiation game plan with your key terms and limits
- A practice offer reviewed with Alexander’s feedback
Week 7: Property Management and Rental Income
Theme: Turn a property into steady, reliable income.
Owning is only half the job — managing well is where profit lasts. This week you’ll learn how to keep a rental filled, running, and cash-flowing.
Goals:
- Decide between self-managing and hiring a property manager
- Learn how to screen tenants and set fair, profitable rent
- Understand maintenance, expenses, and protecting your cash flow
Deliverables:
- A tenant screening checklist and simple rental criteria
- A basic income-and-expense tracker for your property
- A management plan tailored to your time and goals
Week 8: Long-Term Wealth Building and Your 90-Day Action Plan
Theme: Turn one deal into a growing portfolio.
Real wealth comes from repeating the process wisely. This final week ties everything together and maps your path forward on your own.
Goals:
- Understand how to scale from one property to several
- Learn how equity, refinancing, and reinvesting grow your portfolio
- Map out your next 90 days with clear, concrete steps
Deliverables:
- A long-term wealth-building roadmap for your portfolio
- A repeatable system for finding and analyzing your next deal
- A 90-day action plan to keep your momentum going
By the End of 8 Weeks, You’ll Have:
- A clear real estate strategy built around your goals and budget
- The ability to research markets and evaluate properties with confidence
- A reusable deal-analysis process to judge any property fast
- A financing plan and a realistic picture of your buying power
- Negotiation and offer skills to compete without overpaying
- A management plan to protect and grow your rental income
- A 90-day action plan and the confidence to keep investing on your own
The Right Deal Won’t Wait — But You Won’t Face It Alone
Every week, you’ll have Alexander in your corner: answering your questions, reviewing your deals, and keeping you focused on the next step. This is hands-on, 1-on-1 coaching built entirely around your goals, your market, and your budget — not a crowded course where you’re one of hundreds.
Eight weeks from now, you could still be studying from the sidelines — or you could be analyzing real deals and preparing your first offer with a plan you actually understand.
Book Your Free Discovery Call →
Enroll in the 8-Week Real Estate Program →
Basic Knowledge Online — Learn the skills that build real wealth.
8-Week Real Estate Investing Coaching Program — FAQ
Everything you need to know before you start investing with Alexander Rullan. Have a question that isn’t here? Book a free discovery call and just ask.
Getting Started
Who is this coaching program for?
It’s for anyone who wants to invest in real estate with a real plan instead of guesswork. Complete beginners are welcome, and so are people who own a property or two and want to invest more confidently. Because it’s 1-on-1, Alexander tailors every session to your goals, your budget, and your local market.
Do I need any experience to join?
No experience needed. If you’ve never looked at a deal, Alexander starts you at the fundamentals. If you already own property, he helps you fill gaps, tighten your numbers, and build a more disciplined approach to your next purchase.
Do I need a lot of money to start?
No. You don’t need a pile of cash to begin learning and building your plan. Week 4 covers financing options like conventional loans and FHA, and Alexander helps you understand your realistic buying power. You’ll know exactly where you stand before you commit real money.
How do I enroll?
Start by booking a free discovery call. You and Alexander will talk through your goals, confirm the program is a good fit, and map your next step. If it feels right, you’ll reserve one of the limited coaching spots.
What the Program Covers
What exactly do the 8 weeks cover?
The full path from beginner to analyzing deals with confidence. Over eight weeks you’ll work through:
- Real estate fundamentals and investor mindset
- Market research and choosing where to invest
- Property evaluation and due diligence
- Financing your investment
- Deal analysis and running the numbers
- Making offers and negotiation
- Property management and rental income
- Long-term wealth building and your 90-day action plan
Each week builds on the last, so you finish with a strategy you actually understand.
Will I learn how to research and choose a market?
Yes. In Week 2, Alexander shows you how to read a market and spot areas with real potential. You’ll learn to research neighborhoods for rent demand, prices, and trends, then compare markets using simple, reliable data. You’ll finish with a shortlist of target areas and a reusable research checklist.
Will I learn how to analyze a deal?
Absolutely. Week 5 is all about the numbers. You’ll learn to calculate cash flow, cap rate, and cash-on-cash return, and use quick rules like the 1% rule to screen deals fast. You’ll analyze at least one real property and walk away with a reusable deal-analysis worksheet.
Does the program cover financing and offers?
Yes. Week 4 breaks down financing options in plain terms, from conventional loans to FHA, so money doesn’t hold you back. Week 6 then guides you through structuring offers, using the right contingencies, and negotiating with confidence — including a practice offer reviewed with Alexander.
What about managing a property after I buy?
Week 7 covers exactly that. You’ll decide between self-managing and hiring a property manager, learn how to screen tenants and set fair rent, and understand how to protect your cash flow. You’ll leave with a screening checklist, an income-and-expense tracker, and a management plan built around your time.
How Sessions Work
How are the sessions structured?
The program runs on a clear 8-week roadmap, with one theme each week. You’ll always know what you’re working on and what comes next. Sessions combine coaching, practical assignments, and feedback on your progress and decisions.
How many sessions are there each week?
You’ll have one focused 1-on-1 session with Alexander each week, tailored to where you are in the roadmap. Between sessions, you’ll work on that week’s deliverables so every meeting moves you forward.
Is this really just me and Alexander?
Yes. This isn’t a crowded group course where you’re one of hundreds. It’s fully personal coaching built around your goals, your budget, and your local market.
Will I get feedback on my own deals?
You will. Alexander reviews your property evaluations, deal analyses, and offer strategies directly. You get personal, specific feedback on your thinking and your numbers, not generic advice pulled from a script.
What You’ll Receive
What deliverables do I get during the program?
You leave each week with something concrete you can use. Across the eight weeks you’ll build:
- Written personal real estate investing goals
- A market research checklist and a top-market snapshot
- A property evaluation checklist and repair-cost estimate
- A financing map and pre-approval preparation checklist
- A reusable deal-analysis worksheet and personal buy criteria
- A sample offer structure and negotiation game plan
- A tenant screening checklist and income-and-expense tracker
- A long-term wealth-building roadmap and 90-day action plan
What will I have by the end of 8 weeks?
A clear real estate strategy built around your goals and budget. You’ll be able to research markets, evaluate properties, run the numbers, and structure offers with confidence. You’ll also have a management plan to protect rental income and the systems to keep investing on your own.
Pricing & Value
How much does the program cost?
Pricing is shared during your free discovery call, so Alexander can recommend the right fit for your goals. The call is completely free and comes with no obligation, so you’ll have all the details before you decide.
What is the discovery call, and is it really free?
Yes, it’s free. The discovery call is a no-pressure conversation where you share your goals, ask questions, and see if the coaching is right for you. It’s the simplest way to decide before committing to anything.
Why pay for coaching when free real estate resources exist?
Free videos and articles give you scattered information — coaching gives you a plan, feedback, and accountability. Instead of piecing together random opinions, you get a proven step-by-step path, personal guidance from someone who has invested in real estate successfully, and a coach who spots your blind spots and keeps you moving toward your first deal.
Ready to analyze real deals with a plan you actually understand?
Book Your Free Discovery Call →
Enroll in the 8-Week Real Estate Program →
Basic Knowledge Online — Learn the skills that build real wealth.